![](https://econsultancy.imgix.net/content/uploads/2023/01/25121931/DAZN-scaled.jpg?auto=compress,format&q=60&w=652&h=302)
Contextual advertising helps sports streaming platform DAZN win the battle to promote its boxing coverage
Specialist platform Seedtag’s AI-driven approach establishes DAZN as the place to watch boxing and boosts its “Your boxing. Your way” message.
![](https://econsultancy.imgix.net/content/uploads/2023/01/25121931/DAZN-scaled.jpg?auto=compress,format&q=60&w=652&h=302)
Econsultancy’s database of case studies showcases best practice and innovation across the entire digital marketing and ecommerce spectrum from companies around the globe.
Specialist platform Seedtag’s AI-driven approach establishes DAZN as the place to watch boxing and boosts its “Your boxing. Your way” message.