2022 Digital Trends – Retail in Focus
Exploring the strategies and tactics that global retailers will prioritise in 2022.
How Currys achieved a 56% open rate increase by optimising email subject lines in real time
Midway through 2021, electricals company Dixons Carphone announced that it would be merging its four technology and retail businesses – Currys PC World, Dixons, Carphone Warehouse, and Team Knowhow – under the Currys brand name. Announced in May of last year, the merging of the four brands was complete by October. In its wake, the […]
How Funko went D2C without jeopardising retail partnerships
Eva Verhaak, VP of Marketing and Business Development EMEA at Funko, and their partner agency Space & Time discuss the challenges of launching a new D2C site in Europe and how they are acquiring new Funko customers.
“We don’t think you should book a holiday right now”: Inside On the Beach’s pandemic CRM strategy
The travel industry ground to a halt back in early 2020 as countries went into lockdown. For On the Beach – a UK-based travel retailer specialising in holidays to Europe – this meant an immediate change in strategy. How could it continue to engage consumers, without the ability to sell its core product? Adam Zullo, […]
Digital Transformation Monthly – October 2021
This month, the report looks at the grocery brands seeing strong online growth, new partnerships in retail and the new digital bank set to ramp up competition within the UK retail banking market.
How homeware brands can drive growth through social commerce
How do homeware brands successfully use social commerce? Here are a few pointers from Deft’s ‘Social Commerce’ report, along with some further analysis of how UK homeware brands can drive success through digital.
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CMO of digital fundraising platform Enthuse on ‘Generation Generous’ and brand purpose
Louise Tullin is the Chief Marketing Officer at Enthuse – a digital platform that provides fundraising, donation, and event management tools to charities. We sat down with Louise to chat about what has changed for Enthuse in the past 18 months, the importance of digital fundraising, and the future of marketing within the third sector. […]
Digital Transformation Monthly – September 2021
The most important transformation stories of the month arising from sectors ranging from travel and finance to retail, healthcare and more.
Social Media Bundle
A collection of best practice guides containing actionable, real-world insights, frameworks and practical advice to help both B2C and B2B businesses develop and improve their social media strategy and performance.
The Moot Group’s CEO on ecommerce-as-a-service and innovation in retail
Anyone can have a go at setting up a Shopify store these days, but scaling a successful ecommerce business is another story – particularly in such a highly competitive market. This is partly why Nick Moutter founded The Moot Group – a Staffordshire based retail technology company that provides end-to-end ecommerce solutions for retailers (including […]
Digital Transformation Monthly – July 2021
The most important transformation stories of the month arising from sectors ranging from finance and travel to retail, transport and more.