![](https://econsultancy.imgix.net/content/uploads/2021/12/07080739/intersport-vertify-search-awards.jpg?auto=compress,enhance,format,redeye&crop=faces,entropy,edges&fit=crop&w=652&h=434)
Intersport Romania uses NLP model to fully recover lost Google rankings
A site migration without SEO support undid 12 months of SEO progress, but Vertify used Google’s BERT model to intelligently predict page redirects, saving time and leading to a greater performance in rankings post-recovery.
![](https://econsultancy.imgix.net/content/uploads/2021/12/07080739/intersport-vertify-search-awards.jpg?auto=compress,enhance,format,redeye&crop=faces,entropy,edges&fit=crop&w=652&h=434)