Digital Shift takes a deep dive into the latest ground-breaking applications of AI from the big tech players and across the sectors, concluding with a look at cutting-edge martech trends and rapidly evolving developments in social commerce.
Part of Econsultancy’s Paid Search Best Practice Bundle, this report covers everything marketers need to know to set up paid search campaigns from the ground up, from structuring campaigns and keyphrase analysis to crafting effective ad copy, tracking and targeting.
Part of Econsultancy’s Paid Search Best Practice Guide bundle, this report looks at how to build a solid strategy for paid search advertising that encompasses budgeting, bidding, resourcing and channel considerations.
Part of Econsultancy’s Paid Search Best Practice Bundle, this report covers the basics of paid search including the latest developments in the space as well as the main challenges and opportunities.
This quick guide provides businesses with a starting point for putting their CX strategy into action, looking at the principles, techniques and metrics behind the delivery of exceptional customer experiences.
A guide to the latest trends, developments and statistics in ecommerce, including the rise of store-based delivery options, cross-border commerce growth and the green packaging boom, providing a snapshot of what is happening right now in ecommerce.
This quick guide provides an introduction to third-party marketplaces, giving businesses an overview of the opportunities and challenges to enable the development of a solid strategy for success.
This quick guide provides an introduction to the fundamental principles of UX with practical guidance on designing seamless user experiences that place the customer’s needs front and centre.