![](https://econsultancy.imgix.net/content/uploads/2022/02/25112440/Castello-board.png?auto=compress,enhance,format,redeye&crop=faces,entropy,edges&fit=crop&w=652&h=368)
Arla Foods drives 11.2% more global sales with first video campaign for Castello cheese
The food manufacturer partnered with a global food platform to boost credibility and reach for its research-led ‘Feed Your Senses’ mini documentaries and instructional videos.
This campaign was shortlisted in the 2021 Marketing Week Masters awards.
![](https://econsultancy.imgix.net/content/uploads/2022/02/25112440/Castello-board.png?auto=compress,enhance,format,redeye&crop=faces,entropy,edges&fit=crop&w=652&h=368)